Bottoms Up — January 8, 2014 at 6:25 pm

Silver Saber Joins the Dark Side

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BELVEDERE VODKA SILVER SABER / Belvedere Silver Saber. (PRNewsFoto/Belvedere Vodka)

Belvedere has wasted no time entering into 2014.  Right now, select hotels in NYC, LA and South Beach have the privilege to enjoy the new Belvedere “Silver Saber”. This first of its kind laser cut bottle encompasses LED technology and also includes a special lighting filament to illuminate the signature vodka. The success spurred on from the release of the “Night Saber” bottle lead to the creation of this new award-winning series.The official launch commenced at the SLS Hotel in South Beach for their New Year’s Eve celebration with a performance by Robin Thicke. This innovative design and creative campaign is aimed at popular nightlife venues and will be a glowing hit on the scene.

In 2013 alone, Belvedere was awarded twenty-three awards and five gold medals for their vodka varieties. In keeping with the Vodka Masters tradition, the “Silver Saber” is sure to be a popular commodity. Whether you’re at a rooftop party at the Refinery or “candy raving” in a grunge den, this bottle is sure to catch your eye. The 1.75L saber has been exclusively released to specific nightclubs and lounges with its official release to the general public beginning in February. The bottle ensures eight hours of illumination and opens a new door within “spirit” marketing. You may not live like a celebrity but for one night you can drink like one.

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